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  • Maya Grossman

Optimize for Outcomes, Not Outputs!


When I was interviewing for my role at Microsoft I asked my manager about working hours. I was joining a global team and I was worried I'll have to work around the clock...


I'll never forget his answer:


"I don't really care about hours, I care about results. As long as you are able to deliver outcomes, you control your schedule"

This statement made a big impact on me and solidified what I already knew:


π—¬π—Όπ˜‚ π˜€π—΅π—Όπ˜‚π—Ήπ—± π—Όπ—½π˜π—Άπ—Ίπ—Άπ˜‡π—² 𝗳𝗼𝗿 π—Όπ˜‚π˜π—°π—Όπ—Ίπ—²π˜€, π—»π—Όπ˜ π—Όπ˜‚π˜π—½π˜‚π˜π˜€!


How?


1. Set up goals around outcome:

Output: create 10 blog posts

π—’π˜‚π˜π—°π—Όπ—Ίπ—²: generate 100 new leads


2. Measure what matters:

Output: 50 likes on blog post

π—’π˜‚π˜π—°π—Όπ—Ίπ—²: 500 visits to the website, 50 clicks to sign up


3. Prioritize tasks that move you towards your desired π—Όπ˜‚π˜π—°π—Όπ—Ίπ—²



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