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  • Maya Grossman

Optimize for Outcomes, Not Outputs!


When I was interviewing for my role at Microsoft I asked my manager about working hours. I was joining a global team and I was worried I'll have to work around the clock...


I'll never forget his answer:


"I don't really care about hours, I care about results. As long as you are able to deliver outcomes, you control your schedule"

This statement made a big impact on me and solidified what I already knew:


๐—ฌ๐—ผ๐˜‚ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐—ผ๐—ฝ๐˜๐—ถ๐—บ๐—ถ๐˜‡๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐—ผ๐˜‚๐˜๐—ฐ๐—ผ๐—บ๐—ฒ๐˜€, ๐—ป๐—ผ๐˜ ๐—ผ๐˜‚๐˜๐—ฝ๐˜‚๐˜๐˜€!


How?


1. Set up goals around outcome:

Output: create 10 blog posts

๐—ข๐˜‚๐˜๐—ฐ๐—ผ๐—บ๐—ฒ: generate 100 new leads


2. Measure what matters:

Output: 50 likes on blog post

๐—ข๐˜‚๐˜๐—ฐ๐—ผ๐—บ๐—ฒ: 500 visits to the website, 50 clicks to sign up


3. Prioritize tasks that move you towards your desired ๐—ผ๐˜‚๐˜๐—ฐ๐—ผ๐—บ๐—ฒ



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